Social media use is still far from evenly distributed across the globe though, and penetration rates in parts of Africa are still in the single digits.Social Media Penetration by Region January 2019 DataReportalCountries in the Middle East top the social media penetration rankings again this year, with the United Arab Emirates and Qatar tied for top spot. Iceland tops the mobile connection speed rankings, which may be one of the reasons why the country holds joint-first place in this year’s global internet penetration rankings. People are also increasingly using social media for work activities, with almost a quarter of users saying they’ve done so in the past month. In some cases, the individual platform figures reported in these countries actually exceed the total population figures published by the United Nations, but this is likely because both countries have significant expat communities that are not included in ‘official’ local population figures.At the other end of the scale, North Korea continues to languish in last place in the global social media rankings, with a penetration figure of less than 0.1 percent. Digital 2019, a report from Hootsuite and We are Social showing people's online behavior around the world, said Filipinos spend an average of 10:02 hours a day on the internet — on any device. Encouragingly, Cuba has also witnessed strong social media growth this year, despite internet access remaining a challenge across the country.Annual Growth in Social Media Users January 2019 DataReportalChina added the greatest number of new social media users over the past 12 months, with the country’s total rising by close to 100 million new users since this time last year. It’s worth noting that some of this growth may be attributable to more up-to-date reporting of user numbers, but that doesn’t detract from the implications of this growth.We’re particularly encouraged to see that a significant proportion of this year’s growth has come from developing economies, with countries that previously suffered from lacklustre internet penetration posting some strong gains as we start 2019.The standout story here is India, which has seen internet users jump by almost 100 million in the past 12 months, representing annual growth of more than 20 percent. Data Statistik Digital dan Pengguna Internet di Dunia tahun 2019 Kuartal Kedua (Q2).
3G and above – has increased significantly since early 2018, with a relative year-on-year increase of more than 16 percent. However, perhaps the most compelling story in this year’s numbers is that internet user growth actually Internet User Penetration by Region January 2019 DataReportalOur latest internet data – collected and synthesised from a wide variety of reputable sources – shows that internet users are growing at a rate of more than 11 new users per second, which results in that impressive total of one million new users each day.
We are a global agency. Interestingly, the average mobile connection speed exceeds the average fixed connection speed in 44 out of 117 countries and territories for which Ookla reports data, and the average mobile connection speed is more than double the average fixed connection speed in 10 of those countries.Mobile Internet Connection Speeds by Country January 2019 DataReportalBut what are the world’s 4.4 billion internet users actually As you might expect, Google continues to dominate the rankings of the world’s most visited websites, with both Social media platforms feature strongly on both companies’ lists, and it’s interesting to note that Twitter continues to show strong results in website rankings, despite its eroding user base (more on that in the social media section below).World's Most-Visited Websites (According to SimilarWeb) January 2019 DataReportalE-commerce sites have been steadily rising through the ranks of these lists over the course of the past year, and Alexa’s latest data puts 5 e-commerce sites in the top 20 ranking. Delving into data from across more than 230 countries and territories, the eighth annual report finds 367 million more people came online globally in 2018, adding approximately a million more people online every day.
We deliver world class creative ideas with forward thinking brands. But this isn’t a predictions piece; rather, it’s an extension of the trends that I’ve been seeing in this year’s data.As a result, global platforms like Google, Facebook and Amazon will look for more user-friendly interfaces to serve these new users, and voice looks set to dominate these efforts, at least in the near term. Digital 2019, a report from Hootsuite and We are Social showing people's online behavior around the world, said Filipinos spend an average of 10:02 hours a day on the internet — on any device.
App Annie reports that the world’s smartphone users spent more than US$100 billion on apps in 2018 alone. Almost half of all mobile connections around the world are now 4G (LTE), according to Mobile Connections by Type January 2019 DataReportalThree-quarters of the world’s mobile users pay for their connections via top-ups rather than paying by monthly instalments, down slightly from the 76 percent we reported this time last year. In general, countries with the lowest overall social media penetration are also those countries with the greatest male skew.While these figures are specific to social media users, they’re likely representative of broader internet use too, which suggests that women suffer from poor levels of internet access in many parts of the developing world. Digital, Social and Mobile in Southeast Asia, January 2019.
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